Overview In this role, you will support the IP practice by shaping business development and marketing efforts. You'll craft pitch materials, responses to RFPs, and tailored marketing collateral, while tracking progress and outcomes. You'll help identify opportunities within IP, coordinate events and thought leadership, and maintain content and databases to enable client success. You will work closely with attorneys and leadership to drive growth and cross-office collaboration. This is an opportunity to influence IP business development within a leading firm and a collaborative culture.
Compensation / Benefits- salary
- health and welfare benefits
- retirement savings
- paid time off
- professional development support
- competitive total rewards
Responsibilities- Assist in implementing strategic business development plans and track progress against goals
- Develop BD/marketing deliverables including pitch materials, RFP responses, brochures, thought leadership, and website content
- Identify IP BD/marketing opportunities and pursue them
- Refresh content to meet client needs and maintain materials
- Prepare survey and award submissions; compile client references for Chambers, The Legal 500, Law360
- Track IP experience and matters to support BD/marketing efforts
- Plan client seminars and external events; manage attendance and post-event follow-up
- Coordinate speaking opportunities and conference sponsorships; liaise on logistics
- Collaborate with competitive intelligence to produce research for client meetings
- Monitor digital marketing channels and ensure engaging, accurate content
- Coordinate internal communications on marketing initiatives and knowledge sharing
- Maintain marketing collateral libraries aligned with brand standards
- Support IP metrics reporting and budget management
- Contribute to additional BD initiatives and special projects as needed
Key requirements- Bachelor's degree in marketing, business administration, or related field
- At least three years of BD/marketing experience in a law firm or professional services environment (preferred)
- Strong business acumen and understanding of BD/marketing principles in professional services
- Ability to develop strategy, plan, and execute BD/marketing initiatives in collaboration with others
- Collaborative, team-focused with a positive attitude
- Excellent written and verbal communication; comfortable with attorneys
- High attention to detail and strong organizational skills; able to manage multiple priorities
- Ability to thrive in a fast-paced environment and adapt to changing priorities
- Interpersonal skills; comfortable working with firm leadership and stakeholders
- Self-starter with strong work ethic; willing to coach juniors and support team
- Flexibility to work overtime and travel for events/conferences
- Proficiency in MS Office (Teams, Outlook, PowerPoint, Word, Excel); familiarity with Vuture, Foundation, PitchPerfect, Sitecore; CRM experience; Intapp a plus
- Comfort with AI tools (Harvey AI, Microsoft CoPilot); familiarity with web-based tools and research platforms (Docket Navigator, Pitchbook, Capital IQ, Monitor Suite, Hoover's)
- Collaborative
- Strong communication
- Proactive/own-initiative
- MS Office (Teams, Outlook, PowerPoint, Word, Excel)
- Vuture
- Foundation
