Overview As Marketing Events Specialist, you will drive brand awareness and pipeline growth by planning and executing high-value tradeshows, congresses, and meetings. You will collaborate with Marketing, Sales, and Product teams to create impactful events that align with our brand and business goals. You'll own end-to-end logistics, vendor selection, budgeting, and on-site execution while ensuring compliance with FDA guidelines and quality systems. This role offers the chance to shape customer engagement at a pivotal growth stage and work across functions to deliver measurable impact.
Compensation / Benefits- comprehensive benefits package
- potential annual bonus
Responsibilities- Maintain the Congress & Event calendar to align with business needs
- Lead end-to-end event execution including project plans, vendor selection, venue sourcing, contracts, shipments, registrations, accommodations, and post-event surveys
- Negotiate with congress societies, vendors, and hotels to meet budget and quality targets
- Manage lead retrieval on-site and ensure timely import of leads into Salesforce/CRM with attribution tagging
- Coordinate event materials (booth graphics, one-pagers, digital assets, invitations) to stay on-brand
- Define and track event metrics (leads, pipeline, cost per lead, attendee engagement) and deliver post-event insights
- Act as central logistics hub for cross-functional stakeholders (Sales, Marketing, Product)
- Complete accurate expense reports in line with policy
- Support Corporate Vision, Mission & Values; adhere to GMP/ISO 13485 and external regulations (FDA)
- Perform other duties as assigned
Key requirements- 2-5 years of experience managing tradeshows or vendor shows, preferably in medical devices or healthcare
- Proven end-to-end event execution with minimal supervision
- Hands-on experience with virtual event platforms (e.g., Cvent)
- Familiarity with lead retrieval tools (e.g., Popl, Blinq, Bizzabo) is a plus
- Proficiency in Microsoft Office 365; experience with project management tools (Asana, )
- Working knowledge of Salesforce and marketing automation platforms (HubSpot)
- Strong project management, negotiation, and collaboration skills
- Excellent written and verbal communication; ability to travel 40-60%
- Bachelor in Marketing or related field (minimum education)
- strong organization and multitasking
- cross-functional collaboration
- detail-oriented
- Cvent
- Salesforce
- HubSpot
