Overview In this role you will shape Perk's global brand and category footprint, driving growth across markets. You'll lead a high-impact team to embed brand thinking across every touchpoint, guiding the largest brand awareness investment we've made. You'll balance creativity with operational discipline to deliver measurable brand impact at scale. This is your chance to build an iconic, consumer-like brand in a dynamic B2B market and influence how millions experience work.
Compensation / Benefits- salary and stock options
- IRL-first work approach with in-person collaboration 3 days a week
- relocation support available
- global, diverse team
- board-level growth conversations
Responsibilities- Define and shape how Perk is perceived globally and embed brand thinking into all touchpoints
- Lead the largest brand awareness investment in the company, ensuring strategic impact
- Head a senior team across brand, content, campaigns, and creative
- Push creative boundaries, taking calculated risks to evoke emotion and engagement
- Set the brand vision, drive operational excellence, and own the brand marketing budget and outcomes
- Operate at the intersection of creativity, commercial impact, and rigorous execution, scaling the brand to be loved
- Foster cross-functional alignment across regions and time zones while maintaining consistency
Key requirements- 15+ years of brand marketing experience, with B2B and ideally B2C exposure
- Deep experience building brands for US markets
- Proven ability to own and optimise large-scale brand budgets
- Experience in brand measurement, reporting, and health tracking
- Experience working with creative agencies is a plus
- Comfort operating across time zones, with Europe-based core teams
- strategic vision
- leadership of large teams
- cross-functional collaboration
- brand strategy and storytelling
- budget management and optimisation
- brand measurement and health tracking
