Overview In this contract role, you will lead media planning and execution for Distributor Media Networks to drive brand growth and commercial outcomes. You translate data into actionable strategies, connecting media decisions to sales, shopper engagement, and digital shelf performance in a fast-changing retail landscape. You'll collaborate with sales, marketing, category, and distributor partners to optimize investments and program outcomes. This position offers a strategic, data-driven opportunity to shape how distributor platforms support business priorities and growth.
Responsibilities- Create and lead media plans across Distributor Media Networks to support brand growth, demand generation, and commercial goals
- Oversee campaign execution across sponsored listings, display placements, search programs, and digital merchandising opportunities within distributor platforms
- Strengthen online product presence by improving assortment visibility, content quality, discoverability, and conversion across distributor sites
- Collaborate with sales, marketing, category, and external distributor teams to align media investments with business priorities
- Evaluate campaign results, buyer behavior, and commerce data to identify trends and optimize strategies
- Develop reporting structures and measurement tools to track brand impact, revenue contribution, search visibility, and digital shelf performance
- Enhance the customer journey by improving findability and conversion at key decision points
- Manage budget allocation, forecasting, campaign calendars, and partner relationships to run programs efficiently
- Monitor B2B commerce and distributor media offerings to uncover growth opportunities
Key requirements- analytical mindset
- detail-oriented
- cross-functional collaboration
- data analysis and interpretation
- campaign measurement and optimization
- experience withDistributor platforms and sponsored listings
