Company Overview:
Bay World Manufacturing is a well-established manufacturing company. We are expanding our digital presence and seeking a talented, self-motivated Remote Digital Marketing Specialist to manage our online marketing channels, drive brand awareness, and optimize our lead generation pipelines.
Job Responsibilities:
Plan, execute, and monitor digital marketing campaigns across SEO, SEM, and social media platforms.
Design, launch, and continuously optimize paid ad campaigns (Google Ads and Meta Ads) to maximize visibility and ROI.
Manage company email marketing list segments, automate campaigns, and track click-through performance.
Analyze web traffic and user engagement patterns using Google Analytics to recommend strategic marketing shifts.
Oversee and coordinate the production of digital content, including web copy, social posts, and product flyers.
Required Qualifications:
2+ years of professional experience in digital marketing or corporate communications.
Demonstrated proficiency with SEO principles, Google Ads, and marketing automation tools.
Solid analytical capabilities with Google Analytics or similar data analysis suites.
Strong written communication skills and the ability to work independently in a remote layout.
Bachelors degree in Marketing, Communications, or a related field is preferred.
Employment Type: Full-time / Remote
Salary: Competitive based on regional experience
How to Apply: Please submit your updated resume and a brief cover letter detailing your digital portfolio directly through this portal.