Overview In this role you drive multi-million-dollar influencer marketing sales across entertainment, gaming, media, and consumer brands from Irvine. You own the full sales cycle, build strategic territory plans, and cultivate senior-level relationships with brands and agencies. You will lead creator-led programs across Twitch, YouTube, TikTok, and more, delivering measurable, profitable campaigns. This position sits at the intersection of sales, partnerships, and cross-functional execution, with visibility to scale programs globally.
Responsibilities- Own a focused territory and category plan across entertainment, gaming, media, technology, and consumer brands (Irvine, LA, West Coast).
- Generate qualified pipeline through proactive outreach to brands, agencies, and influencer-marketing specialists; this is a hunter role.
- Sell creator-led influencer and digital media programs across major platforms and emerging formats.
- Manage the entire sales cycle from lead generation to renewal and expansion, including pricing and contracting.
- Achieve multi-million-dollar annual revenue targets with accurate forecasting and pipeline coverage.
- Build durable relationships with senior decision-makers and convert insights into proactive opportunities for repeat partnerships.
- Collaborate with Integrated Marketing, Creator Success, Campaign Management, Analytics, Finance, and Legal to ensure profitable, executable programs.
- Maintain CRM hygiene, provide market feedback, and represent StreamElements at industry events.
Key requirements- 8+ years of quota-carrying sales experience in media, advertising, branded content, sponsorship, or influencer marketing.
- Track record of closing at least $3 million in annual revenue or comparable multi-million-dollar quotas.
- Senior relationships with entertainment, gaming, technology, consumer brands, and their controlling agencies.
- Deep knowledge of creator-led campaigns, digital media formats, paid amplification, and brand-safety considerations.
- Proven consultative hunter and closer; skilled in handling procurement, legal aspects, and margin protection.
- Disciplined in prospecting, CRM management, pipeline forecasting, proposal development, negotiation, and cross-functional handoff.
- BA/BS degree in business, marketing, media, communications, or equivalent commercial experience.
- strong relationship-building
- strategic thinking
- negotiation
- CRM management
- pipeline forecasting
- pricing and contract negotiation
