Overview In this GTM Product Manager role, you shape how D&B's software partnerships and industry verticals are launched and activated globally. You'll align cross-functional teams to deliver a cohesive market introduction and ongoing growth, balancing customer needs with market trends. You'll drive launch readiness, enablement, and post-launch optimization across sales, marketing, partnerships, and product teams. This is a chance to influence how our data-driven solutions reach customers at scale and across time zones.
Compensation / Benefits- Generous paid time off in first year
- Parental leave up to 16 weeks paid
- Paid sick time
- Education assistance and training resources
- Do Good Program: paid volunteer days and donation matching
- Competitive 401k with company matching
Responsibilities- Develop repeatable GTM plans for software partnerships and industry verticals, covering market analysis, positioning, messaging, activation, and pricing
- Create sales enablement assets with Sales Enablement, Product Marketing, and Partner/Industry Practice leads (presentations, demos, training)
- Ensure cross-functional launch readiness across sales, marketing, customer support, and other teams
- Collaborate with product development, sales, and customer success to align product with user needs and market trends
- Coordinate marketing campaigns and content to raise awareness and demand for the product
- Provide sales with tools and information needed to sell effectively
- Monitor partner launches and marketing performance to inform adjustments
- Gather sales and customer feedback to refine GTM strategies
- Conduct competitive analysis to differentiate in the market
- Capture post-launch customer insights to identify improvements and revenue opportunities
- Advocate for the voice of the customer to ensure product-market fit
- Coordinate launch readiness across pricing, finance, and legal departments
Key requirements- Bachelor's degree in Business Administration, Marketing, or related field
- At least 5 years in B2B pre-sales/solutions consulting/product management/project management for data analytics or industry-focused offerings
- Proven experience designing and executing GTM motions across the commercial lifecycle (segmentation, positioning, sales enablement, post-sale retention)
- Bias to action with decisiveness in incomplete information
- AI-fluent; able to use AI tools to accelerate GTM content, market synthesis, and scenario modelling
- Strong market research, competitive analysis, and customer needs assessment capabilities
- Track record of managing partner product launches and GTM strategies
- Analytical, multitasking, and ability to prioritize with results orientation
- Excellent project management across multiple stakeholders and deadlines
- Education: Bachelor's Degree required; Master's preferred
- bias to action
- analytical thinking
- stakeholder management
- AI fluency and use of AI tools for GTM
- market research
- competitive analysis
