Overview As Digital Marketing Manager, you will drive digital campaigns for Flex's corporate and business-unit priorities, owning social media and email marketing programs (Pardot) to build awareness and nurture demand. You'll work with cross-functional teams to optimize channels, measure performance, and apply AI-informed insights. This role combines hands-on execution with strategic direction to scale our B2B digital presence. You'll join a collaborative, data-driven Marketing and Communications team and shape how Flex engages priority audiences.
Compensation / Benefits- medical, dental, and vision plans
- Life Insurance
- Disability insurance
- Matching 401(k) Contributions
- Vacation and Paid Sick Time
- Tuition Reimbursement
Responsibilities- Lead digital marketing programs aligned with corporate campaigns and BU priorities
- Manage Flex's corporate social media channels, content calendar, activation, and performance
- Oversee email marketing and automation using Salesforce Marketing Cloud Account Engagement (Pardot), including segmentation, testing, deployment, and reporting
- Develop nurture programs to engage prospects and customers and support demand generation
- Collaborate with marketing and sales on audience segmentation, lead scoring, and campaign strategies
- Advise on digital channel activation for integrated campaigns
- Establish testing and optimization practices for email and social to improve engagement and conversions
- Create reporting and insights to measure performance and identify opportunities for improvement
- Monitor emerging digital, social, marketing automation, and AI trends to strengthen capabilities
- Ensure compliance with brand standards, data privacy, and marketing best practices
Key requirements- 7-10+ years of digital marketing, marketing automation, social media, demand generation, or integrated marketing in a B2B environment
- Hands-on experience with Salesforce Marketing Cloud Account Engagement (Pardot) including emails, segmentation, automation, forms, and reporting
- Experience with Salesforce CRM and understanding of lead management and campaign measurement
- Proven track record managing corporate or B2B social media channels
- Strong understanding of email marketing, nurture programs, segmentation, testing, and optimization
- Strong analytical skills with data-driven decision-making
- Excellent project management, organizational, writing, and communication skills
- Experience in a highly matrixed, global organization (preferred)
- Working knowledge of AI tools and their applications in digital marketing
- collaborative mindset
- detail-oriented
- self-motivated
- Salesforce Marketing Cloud Account Engagement (Pardot)
- Salesforce CRM
- social media management
