Overview In this role, you will lead the strategy, development, and delivery of high-impact educational content for Fidelity's Stock Plan Services participants. You'll craft data-driven communications across the participant lifecycle to inform, empower, and engage, driving loyalty and lifetime Fidelity relationships. You'll collaborate with cross-functional partners to align with broader business goals and scale personalized experiences. This is a chance to shape how employees understand and act on equity awards and ESPPs, using insight-led storytelling to improve outcomes.
Responsibilities- Lead cross-functional campaigns and initiatives aligned with business KPIs
- Collaborate with enterprise partners to ensure strategic alignment and seamless execution
- Write clear, persuasive communications that prompt participant action
- Package communications to support internal readiness and external awareness
- Use data and insights to inform strategy and prioritize efforts, with a test-and-learn mindset
- Identify opportunities to scale, personalize, and improve efficiency in communications and processes
Key requirements- BS/BA or equivalent experience
- 7 years of data-driven global communications and/or marketing experience
- Strong written, storytelling, and editing skills; portfolio or samples required
- Proven ability to design and measure multi-channel communications plans
- Experience delivering multi-touch, multi-audience communications journeys
- Excellent project management, attention to detail, and execution
- Understanding of communications value chain from concept to distribution
- Audience-centric content development for varying segments
- Ability to present ideas, gather feedback, and act on it
- Knowledge/experience with company stock plans or employee benefits preferred
- Self-starter, able to work independently and in teams
- Commitment to continuous testing, learning, and iteration
- Organized, able to manage complex plans under deadlines
- Curiosity and drive to explore new communications tactics
- Strong collaboration with product, design, and customer-facing teams
- communication excellence
- audience empathy
- collaboration
- data-driven marketing
- campaign planning and measurement
- multi-channel communications
