Overview As a Senior Consultant for Adobe Journey Optimizer, you design and implement real-time, omnichannel customer journeys across email, SMS, push, and in-app channels. You'll bridge business and technical teams to translate requirements into high-quality AJO-based solutions that drive customer and commercial outcomes. The role combines journey orchestration, decisioning, platform integration, and cross-channel activation to shape personalized experiences for clients. You'll work with Adobe Experience Cloud and client stakeholders to deliver end-to-end implementations at scale.
Responsibilities- Design and configure end-to-end customer journeys in Adobe Journey Optimizer (AJO) including triggers, actions, messages, offers, and orchestration logic
- Build conditional logic for complex, multi-step journeys based on customer attributes and real-time events
- Configure AJO channel surfaces (email, SMS, push, in-app), including email subdomains, IP pools, and IP warming strategies
- Integrate AJO with Adobe Experience Platform (AEP) for unified profiles, audience activation, and cross-channel measurement
- Implement Journey Optimizer Decisioning (AJO-D) and Offer Decisioning capabilities with collections, placements, scopes, and eligibility rules
- Lead integration and solution delivery across Adobe Experience Cloud, third-party systems, and client stakeholders during implementation, design, and pre-sales activities
Key requirements- 3+ years of hands-on AJO implementation (journey orchestration, triggers, automations, actions, messages, offers)
- 2+ years configuring AJO channel surfaces (email, SMS, push, in-app) with subdomain setup and IP warming/deliverability
- 2+ years with Adobe Experience Platform (AEP), including XDM schemas, RT-CDP, and event forwarding for AJO triggers
- Experience configuring external data sources, custom events, and custom actions within AJO for complex journeys
- 5+ years in customer data, marketing tech, or digital campaign management with API-first configuration, Git, CI/CD, environment promotion, automated validation, production monitoring, and runbooks
- Strong ability to translate business requirements into technical journey designs
- Willingness to travel 50%
- Limited immigration sponsorship may be available
- Independent and collaborative work style
- Effective written and verbal communication
- Meticulous attention to detail
- Adobe Journey Optimizer (AJO)
- Adobe Experience Platform (AEP) including RT-CDP and CJA
- AJO-D (Decisioning) and Offer Decisioning
