Overview As Managing Director in Brand Marketing, you will lead the US brand strategy and align it with the firm's business goals, shaping how clients and markets perceive KPMG. You'll run a high-performing marketing organization, driving creativity, quality, and collaboration across the network. The role blends strategic branding with a tech-forward approach and oversight of external partners to elevate brand leadership and trust. You'll partner with senior leadership to advance AI-enabled, data-informed brand initiatives that differentiate the firm in a competitive landscape.
Compensation / Benefits- comprehensive benefits package
- Total Rewards package
- medical and dental plans
- vision coverage
- 401(k) plans
- personal well-being benefits
Responsibilities- Lead the U.S. brand strategy and align with the firm's business strategy in the US and globally
- Manage the brand marketing organization, setting standards for creativity, quality and agility
- Transform brand marketing to establish leadership and trust; coordinate media buys, creative design, and brand experiences
- Oversee an ecosystem of outside agency partners to support brand strategy
- Apply strategic thinking with emerging technology and AI to push brand capabilities and measure health data trends
- Engage with senior leadership and cross-functional teams to drive brand initiatives across the network
Key requirements- Minimum fifteen years of experience in corporate brand settings, including external agencies
- Bachelor's degree from an accredited college or university
- Proven experience leading teams with complex brands; B2B and B2C experience preferred
- Executive presence with the ability to influence senior leadership and global counterparts
- Strong stakeholder engagement at the C-suite
- Ability to innovate with AI, analyze data, and manage multiple priorities in a fast-paced environment
- Excellent communication and ability to convey complex concepts to diverse audiences
- executive presence
- stakeholder engagement
- cross-functional collaboration
- brand strategy
- data analysis
- AI-enabled marketing
