Overview As a Marketing Advisory Senior Manager, you guide customer-centric marketing strategy and practice within PwC's Customer Consulting team. You analyze behavior, shape targeted campaigns, and help clients boost engagement and revenue. You lead with autonomy, coach others, and drive complex problem solving in a inclusive, high-performance environment. You'll apply systems thinking and AI-enabled tooling to deliver measurable client outcomes and transform marketing effectiveness. This role suits a strategic leader who thrives in cross-functional collaboration and client-facing work.
Compensation / Benefits- medical, dental, vision
- 401k
- holiday pay
- vacation
- personal and family sick leave
Responsibilities- Lead development and execution of customer-centric marketing strategies to boost client engagement and revenue
- Analyze customer behavior and market trends to inform campaigns and promotions
- Collaborate with cross-functional teams to optimize marketing operations and campaign performance
- Utilize AI fluency and digital tools to innovate marketing initiatives and improve customer experience
- Apply systems thinking to identify underlying problems and opportunities in marketing processes
- Validate outcomes with clients and incorporate feedback to refine strategies
- Direct teams through complex and ambiguous situations with composure and strategic questioning
- Develop and sustain diverse, inclusive teams to foster creativity and transformation
- Craft and convey impactful messages that tell a holistic story to target audiences
- Initiate open and honest coaching conversations to motivate and enhance team effectiveness
Key requirements- Bachelor
- 7+ years of experience
- Experience in customer journey analysis and marketing strategy
- Ability to lead client-facing engagements and cross-functional collaboration
- leadership and people development
- communication and storytelling
- collaboration and cross-functional teamwork
- Adobe Campaign
- Adobe Marketo Engage
- marketing automation
