Overview In this role you partner with global brands within TikTok's Enterprise Ad Sales to drive business impact through strategic, full-funnel campaigns. You will align TikTok solutions with client objectives, educate on platform capabilities, and lead cross-functional efforts to optimize performance and Upsell opportunities. You'll work closely with product and engineering teams to troubleshoot issues and deliver long-term account plans in a fast-paced environment. This role offers a chance to shape how brands activate on TikTok and to grow revenue through data-driven storytelling.
Responsibilities- Cultivate and maintain strategic client partnerships as trusted advisor and primary point of contact
- Develop and execute media strategies aligned with client goals
- Leverage product expertise to activate full-funnel campaigns from awareness to performance
- Educate clients on TikTok products, updates, and best practices to drive success
- Analyze campaign data to identify optimizations and upsell opportunities with actionable insights
- Coordinate cross-functional teams to deliver long-term account plans and strategic initiatives
- Diagnose and troubleshoot client issues with Product and Engineering teams
Key requirements- 4+ years in client solutions, account management, digital advertising, AdTech, or related field
- Proficiency with data tools such as Excel and Data Studio
- Ability to thrive in a fast-paced, rapidly evolving environment
- experience with performance-driven or auction-based ad platforms (preferred)
- Track record of revenue growth, media strategy development, and managing advertiser relationships
- Experience delivering data-driven QBRs and storytelling using platform capabilities
- Familiarity with measurement frameworks and attribution models
- Experience diagnosing and solving technical problems with cross-functional teams
- collaboration
- communication
- data-driven decision making
- Excel
- Data Studio
- measurement frameworks
