Overview In this CPA-focused sales leadership role, you will grow ADP's MAS offerings by building and nurturing relationships with CPA firms and partners who refer or previously partnered with ADP. You will develop annual business plans with sales leadership, drive quota attainment, and represent the company at industry events. You'll act as the conversion liaison for new clients, shaping the channel strategy and market share growth within the CPA community. This is a cross-functional, results-driven opportunity with growth impact.
Responsibilities- Cultivate and nurture relationships with current and prospective CPA partners to expand the channel
- Develop and execute a partner-focused business plan with sales leadership to meet quota
- Represent ADP at trade shows, conferences, and events for lead generation
- Maintain up-to-date knowledge of the CPA industry, competition, and trends
- Serve as liaison during client conversion and coordinate with support teams
- Maintain accurate activity records (calls, presentations, sales, etc.)
- Participate in weekly Roll Call meetings
- Pursue market share objectives through CPA partnerships
Key requirements- Proven ability to hunt cold opportunities and manage large relationships
- Proven success in a partner selling environment
- Strong research, qualification, and objection-handling skills
- Excellent written and verbal communication, and listening skills
- Strong time management and organizational skills
- SaaS experience is a plus
- Bachelor's Degree in Business or BS in Business Administration
- 1-2+ years of business experience including district-level sales with quota responsibility
- Ability to prospect and sell to companies with 50-150 employees
- Proven ability to assess market competition
- Persistence
- Professional phone skills
- Relationship-building
- SaaS sales experience
- Opportunity qualification and objection handling
- Market research and competitive analysis
