Overview In this role you enable coordinated planning and execution for marketing activation, focusing on the Next Best Action decisioning engine to drive personalized real-time engagement. You will partner with Marketing Enablement and cross-functional teams to prioritize and implement new actions, manage capacity, and triage work with a bias toward efficient, compliant delivery. You'll apply process improvement and governance to scale impact, while embracing ambiguity and learning agility. This is a hands-on role that supports high-quality, consistent marketing delivery across channels and platforms.
Compensation / Benefits- medical/dental/vision coverage
- 401(k) with match
- pension and stock purchase plans
- paid holidays and vacation
- disability protection
- educational assistance
Responsibilities- Coordinate prioritization and implementation of new Actions, Treatments, and Campaigns for the decisioning engine
- Plan, schedule, and coordinate marketing enablement activities across Marketing teams
- Identify bottlenecks in marketing workflows and drive process/tool improvements
- Assess processes using data, metrics, and modeling to design streamlined workflows
- Ensure alignment with risk, governance, and enterprise risk management frameworks
- Deliver complex marketing initiatives across multiple channels with quality and efficiency
- Serve as a cross-functional escalation point for operational issues and risk considerations
- Support Business Owners in managing marketing technology platforms and coordination with Product Owners and Tech partners
Key requirements- 3+ years of relevant/direct industry experience
- University/college degree (Bachelor)
- Ability to plan, coordinate, and triage complex workflow initiatives
- Strong communication and problem-solving skills
- Comfort with ambiguity and learning agility
- Knowledge of governance, risk, and control concepts in marketing
- Collaboration
- Effective communication
- Problem solving
- Marketing enablement
- Process improvement and workflow design
- Data analysis and metrics
