Overview In this senior leadership role, you will own North America field marketing strategy and execution, aligning regional programs with global GTM and product priorities. You will lead a multi-industry field marketing team, optimize budget and programs, and drive pipeline for a rapidly growing region. You'll own the regional partner marketing strategy and ensure enablement for sales and partners, feeding field insights back into messaging and planning. This is a high-visibility role that shapes the region's marketing impact and collaborates across marketing, sales, and product teams.
Compensation / Benefits- Annual leave + holidays + birthday off
- 100% 401k match up to 5%
- Comprehensive benefits including mental health and fitness reimbursements
- Tax-advantageous benefits such as commuter and dependent care
- Work from Anywhere policy
- Continuous Training and Development
Responsibilities- Own NA field marketing strategy and annual/quarterly plan aligned to global GTM and product roadmap
- Collaborate with Corporate & Product Marketing and regional Sales leadership to reflect product priorities and regional dynamics in campaigns
- Own regional budget optimization to maximize pipeline ROI
- Lead and develop a multi-industry field marketing team with clear goals and high execution standards
- Establish playbooks and best practices to ensure repeatable, scalable field marketing execution
- Lead NA partner marketing strategy in collaboration with global partner and alliances teams
- Develop joint go-to-market plans and co-marketing programs with strategic partners
- Oversee in-region enablement content, messaging, and training for sales and partners
- Build and monitor a healthy, predictable pipeline; track performance at regional and account levels
- Gather regional intelligence and feedback to refine messaging and broader GTM planning
- Act as voice of the NA market to internal teams, ensuring campaigns stay sharp and relevant
- Grow a best-in-class field marketing function during a period of rapid growth
Key requirements- 12+ years of B2B technology marketing growth experience with field marketing leadership
- Proven ability to build regional field marketing strategy that drives measurable pipeline
- Experience managing and coaching marketing teams across multiple industries
- Experience leading partner marketing with joint GTM plans and co-marketing programs
- Strong analytical mindset with pipeline and program performance tracking
- Ability to manage and optimize a regional marketing budget for pipeline ROI
- Excellent executive presence and stakeholder management across sales, product marketing, partners, and leadership
- Experience building in-region sales and partner enablement programs with messaging, content, and training
- High bar for execution quality and scalable, repeatable marketing processes
- Bachelor's degree; MBA a plus
- executive presence
- stakeholder management
- team leadership
- regional field marketing
- budget management and ROI optimization
- pipeline generation and tracking