M
Not Specified Permanent

Alexandria, Virginia · USA job

Director of Marketing & Communications

MPR Associates

Alexandria, Virginia

Job description

Overview

In this role you will lead an integrated marketing and communications program to strengthen MPR's brand, support business development, and position the firm as a trusted leader across five business areas. You will partner with executives and area leaders to shape strategy, ensure consistent messaging, and drive growth through multi-channel campaigns. You'll oversee brand management, digital marketing, content and thought leadership, analytics, and internal communications, coordinating with external agencies as needed. This is a strategic, high-impact role with a focus on cross-functional collaboration and measurable results.

Compensation / Benefits
  • comprehensive healthcare benefits (medical, dental, vision)
  • flexible spending accounts and health savings accounts
  • 401(k) and profit sharing
  • paid time off
  • travel support or relocation (implicit)
Responsibilities
  • Strategic marketing leadership: develop and execute a company-wide marketing and communications strategy aligned with growth objectives and define annual plans, budgets, and metrics
  • Brand management: steward brand identity, ensure consistency across channels, lead brand evolution reflecting technical expertise and culture
  • Business development support: create marketing collateral and support proposals to enable client acquisition and cross-selling across five business areas
  • Communications: manage external communications (press, media relations, awards), executive communications, thought leadership, and internal communications to reinforce culture and initiatives
  • Digital marketing: steer website strategy, SEO, email marketing, social programs, and analytics-driven improvements
  • Content development: oversee creation of articles, white papers, client stories, videos, and presentations with a client-focused messaging
  • Events and industry engagement: plan strategies for conferences, webinars, client events, sponsorships and industry visibility
  • Team leadership: supervise marketing professionals and manage relationships with vendors and agencies
  • Analytics and performance: establish KPIs, monitor campaigns, leads, and ROI, and provide executive-facing reports
Key requirements
  • Ten or more years of marketing and communications experience, preferably in engineering consulting or professional services
  • Experience developing integrated marketing strategies for multiple business lines
  • Experience with CRM platforms, marketing analytics tools, and proposal management software
  • Effective communication (verbal and written)
  • Leadership and people development
  • Cross-functional collaboration
  • CRM platforms
  • Marketing analytics tools
  • Proposal management software

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