T
Not Specified Permanent

Dallas, Texas · USA job

Manager, Global Events

Trend Micro

Dallas, Texas

Job description

Overview

In this role you lead TrendAI's global events program, focusing on major North American industry shows while also managing Tier-1 internal and external events. You will collaborate with marketing, sales and leadership to deliver high-impact experiences that support pipeline, brand awareness and customer engagement. You'll translate event strategy into flawless on-site execution, balancing budgets, timelines and multi-stakeholder coordination. The role offers a strategic, shaping-audience opportunity within a fast-paced, globally connected team.

Compensation / Benefits
  • Comprehensive health benefits and paid time off
  • Parental and medical leave incl. maternity and adoption support
  • Mental Health Wellness Program & Annual Wellness Incentive
  • 401(k) with company match
  • Pet Insurance
  • Collaborative and innovative culture
Responsibilities
  • Lead planning and execution of major industry trade shows and conferences across North America
  • End-to-end event delivery from budgeting to post-event analysis
  • Coordinate booth builds, sponsorships, speaking opportunities, meetings, hospitality, branding, signage, staffing, and logistics
  • Collaborate with sales and marketing to drive engagement, pipeline and brand awareness
  • Manage relationships with event organizers, venues, agencies, suppliers and partners
  • Oversee budgets, contracts, timelines, POs, and supplier deliverables
  • Ensure consistent, high-quality brand experiences across events
  • Identify opportunities to maximise investment through sponsorships, partnerships and activations
  • Plan Tier 1 internal and external events (executive, customer, partner programs)
  • Develop cross-functional event objectives, timelines, run-of-show, and success metrics
  • Coordinate executive and VIP participation for seamless experiences
  • Support global events calendar alignment and resource optimization
  • Share best practices and learnings across the team
  • Establish and track event KPIs (attendance, engagement, pipeline influence, ROI)
  • Produce post-event reporting and recommendations for future programmes
  • Maintain event documentation across the portfolio
Key requirements
  • 3-5 years of professional events experience in tech, cybersecurity, SaaS, cloud or B2B environments
  • Experience managing large-scale trade shows and conferences (e.g., Black Hat, RSAC, AWS re)
  • End-to-end event management experience from strategy to post-event analysis
  • Budgets, vendors, agencies, contracts, timelines, multiple workstreams management
  • Strong project management and organisational skills with high attention to detail
  • Experience working with senior executives, customers, partners and cross-functional leadership
  • Strong communication and stakeholder management
  • Ability to operate in a fast-paced, global environment with changing priorities
  • Commercial understanding of how events impact brand, engagement, sales and pipeline
  • Willingness to travel extensively in NA and internationally
  • collaboration
  • calmness under pressure
  • proactivity
  • event budgeting
  • vendor and contract management
  • project planning

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