L
Not Specified Permanent

Englewood Cliffs, New Jersey · USA job

Digital Out-of-Home (DOOH) Business Development Manager

LG Electronics

Englewood Cliffs, New Jersey

Job description

Overview

In this role you will lead the development, commercialization, and scaling of LG's DOOH media networks. You will identify and secure partnerships with media owners, venue operators, and retail networks to drive sustainable advertising revenue. You will work with cross-functional teams to evaluate opportunities, build business cases, and manage the lifecycle from sourcing to monetization. This is a strategic, high-impact position at a global tech company shaping the DOOH and retail media landscape.

Compensation / Benefits
  • no-cost employee premiums for medical, dental, vision
  • 401(k) retirement plan with company matching
  • paid time off including holidays and sick/vacation time
  • short-term incentives based on performance
  • mental health resources
  • fitness goal incentives with rewards for achievements?
Responsibilities
  • Identify and manage strategic partnerships with media owners, venue operators, retail networks, and ecosystem partners
  • Structure and negotiate commercial agreements and investment opportunities
  • Evaluate deployment opportunities via financial analysis, market assessment, and feasibility studies
  • Develop monetization strategies and business cases for scalable growth
  • Monitor partnership performance, revenue delivery, and operational effectiveness
  • Collaborate with Legal, Finance, Product, Operations, and Commercial teams throughout opportunity lifecycle
  • Lead governance processes for contracts, financial coordination, and stakeholder alignment
  • Maintain opportunity pipelines, forecasting, prioritization, and risk assessments
  • Support strategic planning to expand LG's DOOH and retail media presence
  • Present recommendations and updates to senior leadership
Key requirements
  • 8+ years of experience in business development, strategic partnerships, advertising technology, media, RMN/DOOH, or related fields
  • Strong commercial and financial acumen with experience evaluating opportunities and building business cases
  • Proven ability to manage cross-functional initiatives with Legal, Finance, Product, Operations, and Commercial teams
  • Experience managing opportunities from market identification through commercialization and revenue optimization
  • Excellent communication, negotiation, relationship management, and executive presentation skills
  • Strong analytical skills including forecasting, pipeline management, and revenue performance analysis
  • Experience in RMN, programmatic advertising, media operations, or asset-based monetization models (highly preferred)
  • Ability to influence decisions and build consensus across stakeholders
  • communication
  • negotiation
  • relationship management
  • advertising technology ecosystems
  • programmatic advertising
  • media monetization models

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