Marketing Strategy & Operations Manager

In this role you will serve as the operational backbone for marketing campaigns and lead management, coordinating across regions to improve pipeline throughput and campaign quality. You'll own end-to-end campaign execution, templates, QA, and data hygiene in marketing platforms and SFDC. You'll monitor MQL/MQA routing and ensure smooth handoffs to Sales, while collaborating with Marketing, SDR, and RevOps to scale processes. This is a chance to build scalable marketing operations that bridge Marketing and Sales and drive measurable impact in a fast-growing SaaS environment.

• competitive cash compensation
• equity
• benefits

• Own and optimize end-to-end campaign execution across platforms (Marketo, Customer.io) and SFDC, including templates and QA processes
• Manage SFDC Campaign object, naming conventions, and data hygiene for scalable operations
• Oversee email deliverability, sender reputation, privacy compliance, and regional database growth (EMEA)
• Define and adjust MQL/MQA routing rules and drive accurate lead handoffs to Sales
• Monitor MQL/MQA volumes, conversion rates, and system health to proactively resolve issues
• Collaborate cross-functionally with SDRs, Demand Gen, and RevOps to standardize and scale processes
• Build and mature operational processes from scrappy to scalable
• Work with agency partners and regional teams to optimize pipeline throughput and campaign quality

• 3+ years in marketing operations at a high-growth SaaS company
• Hands-on experience with Marketo, Customer.io, and Salesforce (SFDC)
• Deep knowledge of lead lifecycle, routing, attribution, and funnel conversion
• Ability to work cross-functionally across regional teams and with SDRs
• Familiarity with email deliverability and data privacy regulations
• Analytical mindset with ability to diagnose issues and propose improvements
• Track record of building scalable operational processes
• Experience in a high-growth, multi-timezone setting

• cross-functional collaboration
• analytical mindset
• problem solving
• Marketo
• Customer.io
• Salesforce (SFDC)