Overview As Strategic Marketing Manager, you will shape the roadmap and development of Allegro's Magnetic Current Sensing portfolio to enable global market growth. You'll translate complex high-voltage system needs into next gen sensing products, collaborating with sales, engineering, and partners. This role blends commercial strategy with technical insight to drive new product introductions and partnerships. You'll work across markets and regions, influencing go to market efforts and thought leadership to accelerate adoption.
Responsibilities- Define and manage the global product roadmap for Magnetic Current Sensing to drive market growth
- Develop technical concepts for next gen products and align with stakeholders and key customers
- Lead NPI lifecycle from concept to Release to Market and work with engineering on cost effective designs
- Partner with global sales, distributors, and key accounts to articulate system level value in high voltage applications
- Engage with lead customers to identify system requirements and shape joint development strategies
- Collaborate with digital marketing to create technical collateral and brand awareness campaigns
- Build cross functional relationships with Sales, Application Engineering, and other sensor lines to expand TAM and support events
Key requirements- Bachelor or Master of Science in Electrical Engineering, Computer Engineering, or related field
- 5+ years in semiconductor/electronics, with preference for magnetic sensors, power electronics, or high voltage systems
- Proven experience in product marketing, market research, and data driven GTM strategies
- Solid grasp of systems or applications engineering for high voltage power conversion and motor drives
- Strong interpersonal skills with ability to present to leadership and executives
- Highly organized, proactive, and able to drive cross functional projects to closure
- Willingness to travel globally up to 25%
- strong communication
- relationship building
- self-motivated
- magnetic sensors
- power electronics
- high-voltage systems
