Overview In this role you will lead Digital Commerce strategy and execution across Amazon, retailer sites, retail media, and owned digital experiences to drive revenue and brand growth. You will shape capabilities, investments, and ways of working in partnership with cross-functional teams. You'll manage a team of experts and external partners to deliver paid activation, performance insights, and digital experience improvements. You will translate data and financial insights into strategic bets that impact profitability and customer engagement. This is a high-impact leadership role at Worthington Enterprises with a focus on scalable digital commerce capabilities and cross-functional influence.
Responsibilities- Lead strategy and capabilities for Amazon, retail media, and owned digital channels
- Drive Amazon strategy including growth, assortment, promotions, advertising, and profitability
- Shape owned digital/DTC strategy with brand, focusing on UX, SEO, site performance, analytics, and conversion
- Lead and retail media strategy, guiding investment decisions based on performance and impact
- Establish Digital Commerce measurement, KPIs, reporting, and cross-channel performance reviews
- Build organizational capabilities across technology, data, partners, talent, and processes
- Lead and develop a high-performing Digital Commerce team and empower experts
- Manage agency and strategic partner relationships for alignment and performance
- Drive cross-functional alignment across Brand, Commercial, Finance, Creative, IT, Analytics, Supply Chain
- Support budget and investment planning with performance data and opportunities
Key requirements- 7+ years in Digital Commerce, eCommerce, Digital Marketing, with people leadership
- Broad experience across Amazon, media, owned digital experiences, and performance measurement
- Experience leading cross-functional initiatives and managing agency/partner relationships
- Proven ability to use data and financial insights to shape strategy and drive business results
- Strategic thinking
- Influential cross-functional collaboration
- Adaptability in ambiguity
- Digital Commerce strategy
- Performance measurement and analytics
- Conversion optimization and SEO
